SEO Worksheet

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SEO Worksheet

Describe the marketing strategy of your business. Who are your best customers, not names, but by type of business or consumer profile. Why are they the best customer?

In order of priority to the importance of the success of your business, list the products or services that you provide, a brief 2-10 word description.

For each of the items you listed in section 3 above, provide a 2 to 5 word phrase that you might use to search for what you do or want to do on an internet search engine.

Who are your major competitors? Company name, city and state (province) or the www URL, if you have it.

What is the geographic scope of your market? What we are looking for are countries, states or provinces, city names for your market areas for targeting the geography in your keywords and phrases.

If possible, we would like to receive a copy of your most recent stats or would like to have access to view them online. Knowing where your web traffic is coming from now will help us to predict what kinds of traffic increases are possible from optimization.

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